Senior Influencer Activations Manager - #266367

GetYourGuide


Date: Sep 23, 2022
Stadt: Berlin
Vertragstyp: Ganztags
GetYourGuide
GetYourGuide is looking for a talented and driven Senior Influencer Activations Manager to join our incredible Brand Organization in Berlin. You\'ll be supporting our influencer brand activation strategy and help generate great influencer content that will get more and more travelers to get to know GetYourGuide. This is a rare and exciting opportunity to be part of the team shaping our brand from the ground up and meaningfully contributing to the company\'s mission to give the whole world access to incredible experiences.

Responsibilities:
  • Contributing to strategy creation and implementation of influencer activations by creating briefs, negotiating and selecting the right influencers for our brand, and supporting with crafting engaging stories
  • Leverage influencer tactics to bring across the brand message and support in brand campaign execution
  • Work with PR & Influencer Activations Lead to define influencer brand activation objectives, provide budget recommendations and set KPIs.
  • Own reporting and campaign analysis for ongoing evaluation and optimisation
  • Manage end-to-end mega influencer partnerships including outreach, contract negotiation, logistics and reporting
  • Define the process for use of influencer content on owned and paid social media platforms
  • Ensure the execution of regular influencer brand activation campaigns and support key members to successfully implement them
  • Evolve how we test and prove the way the channel helps reach company goals
  • Ensure regular knowledge sharing and become the internal advisor for all brand influencer activation topics
Requirements:
  • 5+ years of influencer marketing experience
  • Full working proficiency in German and English is essential
  • Demonstrated experience in creating and executing mega influencer partnerships
  • Deep understanding of both influencer marketing and social media, with a special focus on Instagram (knowledge of TikTok & YouTube is a strong plus)
  • Excellent communication, relationship building, and negotiation skills
  • Strong organisational and prioritisation skills, are results-driven and detail oriented with the ability to multitask and manage priorities, avoiding delays
  • Analytical, with clear understanding of how to use research and KPIs to inform strategic decisions
  • Excellent interpersonal and communication skills with high capacity to collaborate with internal teams as well as external partners to deliver against a clear strategy
  • Track record of working across several markets, ideally within Europe and the US
  • Experience in travel or marketplace is a plus
We offer:
  • Annual learning budget
  • An open work environment where every voice is heard
  • International team with talented people from over 65 nations
  • GetYourGuide tour and activity vouchers to live the life of our customers by experiencing our products for yourself
  • Flexible, hybrid work environment
Curious?

Do you have the skills for the job, the enthusiasm about our vision and fit our culture? We\'re looking forward to hearing from you! For any further questions regarding this position contact us via .

In the meantime, you can check our blog to see what happens behind the scenes at GetYourGuide!

It is our commitment that every qualified person will be evaluated according to skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with the application.

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